One of the most powerful lessons I’ve learned as a soul-o-preneur is that at some point, you’ve got to step up and share what you believe about life. Not just what you do for a living, but about how you see the world and the insights you’ve gained along the way.

I know that sounds bold, and I get how intimidating that can feel. You don’t want to come across as too much, right?

But here’s the truth: this is what makes you uniquely you. It’s what makes you stand out.

Let me tell you a little story.

Years ago, I landed on this idea that life is, well, all made up. It wasn’t something I planned on making my brand, but it became my thing. People started repeating it back to me, and before I knew it, it was part of who I am and how I show up in the world. That’s what can happen when you lean into your own philosophy. Whether it’s a belief you’ve borrowed, built, or co-created, it’s something that’s yours to share.

Now, here’s the part that might trip you up: Sharing your philosophy doesn’t mean you’ve got it all figured out or that you’re perfect at living it.

It just means you’re willing to put your perspective out there and let people connect with it. Leaders, speakers, coaches — we all do this. It’s not the workshops or the books or the talks that connect first. It’s the philosophy behind them. If you’re not sharing that, you’re missing out on what draws people in.

And look, I know it’s easy to overthink it. You might be asking yourself, “How do I say this the right way?” or “What if people don’t get it?” Trust me, I’ve been there.

But here’s my advice: just start. Share it in a post, talk about it in a class, or even just chat about it with a friend. The point is to get it out into the world.

The courage to share what you believe is what defines you. That’s where the magic happens.

Blessings,
Rick